Our Services
Channel Letter Signs in Atlanta
Front-lit, halo-lit, and combination channel letters designed, fabricated, and installed by one team from our Norcross shop for storefronts, restaurants, offices, and shopping centers across metro Atlanta.

Channel Letter Signs
Channel letters are the most common storefront sign in metro Atlanta, and for good reason: each letter is its own three-dimensional piece with LED modules inside, so your name and logo read clearly by day and glow at night. Many shopping centers require them in their sign criteria. GOM Signs designs, fabricates, and installs channel letters in-house from our shop at 100 Pinnacle Way in Norcross, so the people drawing your sign are the same people building and hanging it.
We build front-lit letters with translucent acrylic faces for maximum readability from the road, halo-lit (reverse-lit) letters with opaque faces that wash light onto the wall behind them, and combination letters that do both. Letters can be mounted directly to the fascia or on a raceway, depending on your building and your landlord's criteria. Every set uses LED modules and UL-listed power supplies, and we can show you a rendering of the letters on a photo of your actual building before anything is built.
Before fabrication, we check your landlord's sign criteria and research the local sign code, then prepare and file the permit application on your behalf (approval is up to the local jurisdiction). Most channel letter sets are fabricated in 2 to 4 weeks after design approval. Send us a photo of your storefront, your logo, and your address, and most quotes are delivered within 48 hours. You can also call us at 678.205.0408.
Details
What's Included
Portfolio
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FAQ
Common Questions
How much do channel letters cost in Atlanta?
Price depends on letter count, letter height, lighting style (front-lit, halo-lit, or combination), and mounting method. A typical storefront set ranges from $3,000 to $8,000, and larger or more complex installations can be higher. We quote after looking at your building, your logo, and your landlord and city requirements.
Front-lit or halo-lit: which should I choose?
Front-lit letters read best from a distance and from moving cars, which makes them the workhorse for strip centers and roadside storefronts. Halo-lit letters have a softer, more upscale glow and read best up close, which suits offices, salons, boutiques, and building entrances. Your landlord criteria may also decide it for you.
Do channel letters need a permit in metro Atlanta?
Yes. Illuminated wall signs need a sign permit in nearly every city and county in metro Atlanta, and many leased properties also require landlord approval first. We prepare the drawings, research the local code, and file the application for you; approval is up to the local jurisdiction.
How long does a channel letter sign take?
Most channel letter sets are fabricated in 2 to 4 weeks after design approval. Landlord review and permitting add time that varies by property and jurisdiction, so it helps to start early if you have an opening date.
Get a Free Quote
Ready to Start Your Sign Project?
Tell us what you need — we design, fabricate, and install, and we research, prepare, and file your permit application (approval is up to your local jurisdiction). Most quotes delivered within 48 hours.